FRENCH MONTANA TO HEADLINE GRAND OPENING OF DREAM LIVE PERFORMING ARTS CENTER ON JUNE 13
-Tickets on Sale Now for Post-Match Concert Following Brazil vs. Morocco
-3,000-Capacity Venue Set to Expand Property’s Entertainment Offerings During World Cup and Beyond
EAST RUTHERFORD, NJ (April 22, 2026) – American Dream will celebrate the region’s opening World Cup match between Brazil and Morocco with the debut of its newest venue, the Dream Live Performing Arts Center, with a postgame concert by French Montana on June 13 at 9 p.m.
A Moroccan-American rapper and entrepreneur, French Montana first rose to prominence with his debut album Excuse My French, which reached No. 4 on the U.S. Billboard 200. He followed up with Jungle Rules, further cementing his place in the industry. Born in Rabat, Morocco, he moved to the United States as a teenager and has since collaborated with major artists including Max B and Rick Ross.
The Dream Live Performing Arts Center will host music programming across diverse genres including rock, hip-hop, pop, EDM, and more, further positioning American Dream as a leading destination for live entertainment.
The venue will feature a state-of-the-art L-Acoustics sound system, along with best-in-class lighting and video production capabilities to support world-class performances. Guests can expect a premium experience with VIP seating, luxury boxes, and elevated hospitality offerings. Food and beverage services will be operated by Aramark, with ticketing managed through Ticketmaster.
Tickets for the French Montana concert are currently on sale and can be purchased via Ticketmaster.
Additional concerts will be announced shortly and will play a significant role in the Dream Fan Fest experience. The 39-day World Cup celebration will feature viewing parties, original programming, celebrity appearances, brand activations, concerts, water park parties, and more, with full details announced in the coming weeks.
The celebration will span the entire property, with programming distributed across multiple venues.
Guests can attend daily viewing parties enhanced by brand activations, live entertainment, and celebrity appearances. The property, in partnership with FIFA, will also offer thousands of parking spaces on match days through https://www.justpark.com/us/event-parking/fifa-world-cup-2026/new-york-new-jersey-stadium/
American Dream’s 250 retailers, 65 dining venues, and more than 30 attractions will participate. Its 11 full-service restaurants will offer curated menus and host gameday hospitality experiences for fans, brands, and partners. Key venues, including The Rink, Dream Live Performing Arts Center, Event Center, and DreamWorks Water Park, will host live performances, concerts, and postgame events.
Several recent and upcoming additions further strengthen the property’s connection to the global game. Adidas has opened its U.S.-exclusive soccer-focused flagship store, while The Messi Experience - honoring global icon Lionel Messi - is slated to debut soon. The property is also home to The Soccer Factory, a museum celebrating Diego Maradona, along with numerous other sports, luxury and lifestyle brands.
In the lead-up to the tournament, American Dream will host a lineup of marquee moments, kicking off with a 50-day countdown celebration featuring a soccer-focused giveaway of more than 20 prizes today at 6 p.m. Additional giveaways and special events will follow in the coming weeks, culminating in the FIFA World Cup Trophy Tour by Coca-Cola at The Rink on June 3 and 4.
For more information, visit: www.americandream.com/dream-fan-fest
ABOUT AMERICAN DREAM
American Dream, developed by Triple Five Group, is an unparalleled mix of world-class entertainment, retail and dining, comprising more than 3-million square feet just minutes away from New York City in East Rutherford, New Jersey. American Dream is home to leading attractions, including DreamWorks Water Park, Nickelodeon Universe Theme Park, Ninja Kidz Action Park, Sesame Street Learn & Play, THE GAMEROOM Powered by Hasbro, New Jersey Hall of Fame, LEGOLAND Discovery Center, SEA LIFE Aquarium, Big SNOW Ski Hill, Dream Wheel – a 300-foot observation wheel overlooking the NYC skyline. American Dream's immersive luxury shopping and dining experience – The Avenue – features Saks Hermès, Rolex, Cartier, Watches of Switzerland, Saint Laurent, Tiffany & Co., Gucci, Balenciaga, Dolce & Gabbana, Ferrari, Gentle Monster, Canada Goose, Carpaccio, a fine-dining Italian restaurant, and much more. The retail and dining collection is further expanded with flagship locations for Aritzia, H&M, PRIMARK, Uniqlo, Sephora and Zara; as well as the Toys"R"Us global flagship, the only standalone location in the U.S, the first-ever MrBeast Burger restaurant, world renowned chef Marcus Samuelsson’s Marcus Live! and the world's first and only "candy department store," IT’SUGAR. American Dream also hosts major events and activations in partnership with celebrities and leading brands.
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