Momcozy Unveils Empowering Pop-Up Experience Especially for Moms at NYFW
The NYFW Pop-Up Momcozy Lounge Kicks Off With a Media and Influencer
Launch Day Party on Friday, September 6th, 2024 10AM-6PM with Appearances From Designer and RHONY Star Rebecca Minkoff and Actress Danielle Panabaker
Pop-Up Opens to the Public on Saturday, September 7th to Wednesday, September 11th from 11AM-7PM and Closing at 5PM on Monday, September 9th
(New York, NY – August 19, 2024) – This New York Fashion Week, Momcozy, the global brand that champions moms everywhere, is setting a new standard by bringing comfort, empowerment, and self-care to the hustle of NYFW. The Momcozy NYFW Pop-Up and Gifting Suite known as the Momcozy Lounge will be a serene oasis amidst the high-octane energy of NYFW, designed specifically for the multifaceted women who are not only shaping the industry but also balancing motherhood with grace, individuality, and a fierce sense of style.
Kicking off the NYFW Pop-Up is the VIP Launch Party and Gifting Suite on September 6th from 10 AM - 6 PM with an indulgent day of activations and special offerings. Newly announced RHONY star and beloved women’s fashion designer Rebecca Minkoff will be making an appearance at 11:30 AM for Rebecca Minkoff: On Motherhood, an intimate fireside chat about her motherhood evolution including how motherhood has intersected and influenced her fashion design career and journey. Additional Panelists include, Fashion Designer Nina Tiari, Model & Birth Doula Sabina Karlsson, Model and Author of ‘The New Mom Code’ Amanda Tice, and Model who went viral for breastfeeding on the runway Mara Martin, who will candidly share their journeys as part of the Cozy Evolution: When Fashion Meets Motherhood Panel beginning at 1:30 PM.
Momcozy supports moms in their evolution and journey from pregnancy through early motherhood. The NYFW Pop-Up Momcozy Lounge offers a luxurious blend of pampering and practical support, tailored specifically for the fashion-forward moms attending NYFW. Momcozy knows that “Together We Grow,” and as a trusted resource for moms, Momcozy aims to provide community, support, and help foster balance and ease in busy moms’ lives.
Momcozy has tapped supermom and award-winning television and film actress Danielle Panabaker who will attend and mix and mingle with guests at the Pop-Up. Danielle is a familiar face who starred in The Flash, Legends of Tomorrow, Supergirl, and Empire Falls as well as several Disney movies.
The Momcozy NYFW Pop-Up is open to the public beginning Saturday, September 7th through Wednesday, September 11th from 11AM-7PM and is located at 42 Grand Street, New York City, New York 10013 (SoHo). Note: The Pop-Up will close early on September 9th, at 5 PM. Attendees will find an atmosphere to relax and rejuvenate with spaces for breastfeeding, and connect with like-minded women and get a first look at Momcozy’s latest innovations, specially curated as moms and their families who deserve the very best. Additionally, maternity professionals will be in the space to offer any questions and guidance about motherhood.
“Momcozy is dedicated to making sure every mom's existence is seen, heard, accepted and understood. We are a brand that insists on putting moms first, encouraging them to embrace and maintain their individuality and never give up on being themselves even after becoming moms,” said Athena, Founder and CEO of Momcozy. "During NYFW, we’re thrilled to offer a space where these influential women can find balance and recharge."
At the core of Momcozy's mission is a commitment to putting moms first and celebrating their individuality with a philosophy of “More Than a Mom”. Whether they are designers, editors, models, or bloggers, Momcozy believes in helping all women embrace their dual roles without compromising who they are. The brand is known for creating products that simplify life, while enhancing the comfort and relaxation moms need as they navigate their unique journeys. Join Momcozy during NYFW and experience firsthand how the power of cozy can transform your approach to motherhood, work, and fashion.
ABOUT MOMCOZY:
Momcozy is a trusted global mother and baby brand, serving over 4.5 million mothers in more than 60 countries. Since 2018, we’ve evolved to meet the unique needs of moms and their families, offering a range of products from pregnancy through early motherhood. As the Cozy Reformer, we always put moms first, delivering innovative solutions, comfort, and support to bring joy and ease to their journeys.
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