THE DEVAN LUXURY RENTAL SURPASSES THE 50% LEASED BENCHMARK ON JERSEY CITY’S HOBOKEN BORDER


JERSEY CITY, NJ, October 8th, 2024 – More than 50% of the 336 upscale rental homes at The Devan on Jersey City’s Hoboken border have been leased just months after its introduction to the New Jersey Hudson River “Gold Coast” market, according to development partners Fields Grade and Ursa Development Group.

The striking eight-story building has exceeded the milestone by enticing renters with a luxurious and vibrant lifestyle created by its sophisticated collection of studios, one-, two-, and three-bedroom residences and a complete package of five-star amenities designed to foster a welcoming and neighborly environment.  

To bring renters together and inspire the liveliness that permeates throughout the property, Ironstate, the building’s management firm, has leveraged its high-end amenities to host a robust calendar of resident-only events and activities.   During warm weather, renters enjoyed a summer pool party, outdoor movie and ice cream social.  Upcoming seasonal events scheduled for October include a Halloween Party hosted on the roof deck and an Apple Cider and Donut Fall Harvest in the furnished lobby.  A Wine Down Thursday will also be held on an early November evening next to the cozy outdoor fire pits and a Fall Candle Making Class is set to happen in the amenity room.

“Today’s renter wants an energetic community where they can engage in extended social interaction and build new relationships,” said Rob Giannone, Director of Development for Fields Grade. “The Devan’s amenity core encourages residents to connect in modern shared spaces that have been activated with fun-filled events and seasonal celebrations.  We’ve already had incredible resident involvement and have quickly established a socially cohesive atmosphere at The Devan.”

Adding to the complete lifestyle at The Devan is its ideal location at 3 New York Avenue, which permits residents to indulge in the rich cultural and culinary tapestry of Jersey City while also immersing themselves in Hoboken’s vibrant shopping, dining, and nightlife scene. The building also provides easy access to the Hudson-Bergen Light Rail, NJ Transit and the PATH -- with complimentary shuttle service to the Hoboken Terminal further streamlining commutes to New York City and neighboring Gold Coast towns.

“It’s exciting to see residents embrace the vibrant building and fully enjoy all that it has to offer,” added Suzanne Sciarra of Ursa Development Group LLC.  “The Devan's strong community spirit has been a key factor in our leasing success, which is bolstered by the engaging community events and seasonal activities that bring tenants together." 

Residences at The Devan are priced at net effective monthly rents from $2,816 and offered with limited-time incentives that include one month free on a thirteen-month lease and two months free on a 26-month lease*.  *Terms Apply.  WestSide Realty Group is the exclusive leasing agent for The Devan.

Designed by Minno + Wasko Architects and Planners, with interiors by Factioned, The Devan prioritizes comfort and functionality. The large-scale building is mirrored by generously sized apartments in comparison to the typical Hoboken or Jersey City building. The residences boast luxurious plank floors, kitchens with state-of-the-art Samsung appliances and Silestone countertops, in-home GE washer/dryer units, roller shades and modular closets. Select homes feature outdoor terraces.

The sophisticated and activity-rich lifestyle at The Devan is fueled by a host of amenities that includes active and passive courtyards on the building’s second floor, where a refreshing pool, sundeck, lounge seating, grilling areas, and fire pits provide the perfect setting for relaxation.  For elevated enjoyment, residents can enjoy a spectacular rooftop with additional lounge seating and grilling areas, as well as the Sky Lounge, which offers a demonstration kitchen, rentable private rooms and a terrace with views of the Manhattan skyline.

Inside, residents have access to a flexible media space, state-of-the-art fitness center with a dedicated yoga and meditation studio, recreation and poker room, playroom, and a dog run and wash area.  There’s also endless work-from-anywhere options including individual co-working and group conference spaces, and a community hub with a resident’s lounge, library and meeting spaces.

There’s also a hospitality-inspired covered driveway and drop-off area, a welcoming lobby with a 24/7 doorman, a package system by Position Imaging, a secondary lobby for pedestrian access to Hoboken, an enclosed parking garage with EV charging stations and bicycle areas, rentable scooters, and a Grab-N-Go Room offering home essentials and healthy treats from Tulu and Farmer's Fridge.

The Devan lies in a diverse neighborhood on the rise in a once industrial section of Jersey City, just west of the Holland Tunnel. Significant public and private investment has transformed the area with new residential, retail, and public space offerings. Residents also have easy access to popular bars and restaurants, including Low Fidelity, Bread and Salt, Corto, Northern Soul, and The Alps.


Located in close proximity to Southwest Park in Hoboken, which features outdoor recreational space, including open lawns and seating for concerts and events, as well as a one-acre dog park, the community offers an abundance of health and wellness options, including miles of cycling paths and nearby Pickleball and basketball courts, as well as easy access to CrossFit Hoboken. 

For more information, please visit www.thedevan.com or call the leasing office at 201-890-3030.

About Fields Grade
Fields Grade is a full-service real estate development company based in Jersey City, New Jersey.  Founded by Greg Russo and brothers James and Robert Caulfield, the Company has developed more than 4.3M square feet with a total value exceeding $2.3B.  For more information on Fields Grade, visit  www.fieldsgrade.com

About Ursa Development Group LLC:
Ursa Development Group LLC develops luxury multifamily housing in urban areas, with a primary focus on Hoboken and Jersey City. As designated developer in the Northwest quadrant of Hoboken, Ursa Development has been involved in the construction of over 1,000 residential units, both market rate and affordable. Ursa has also developed recreational spaces throughout Hoboken, including the construction of Hoboken’s only movie theater, which has since been converted to another community use. For more information on Ursa Development, visit www.ursadevelopmentgroup.com.

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